We are a revolutionary new hybrid media company, bringing together the best of the web and print. We harness the diversity and depth of online communities to create printed magazines that are uniquely relevant and insightful with an incredibly engaged audience. Started in June of 2006, and publishers of the award winning JPG Magazine and Everywhere Magazine, 8020 Publishing is backed by Halsey Minor, founder of CNET.
8020 Publishing empowers its communities to participate in all aspects of the magazine’s content creation, thereby dramatically increasing reach, lowering costs, and engaging a knowledgeable, global community. By opening the field, we’re blurring the lines between professional and amateur, inspiring photographers and writers of all types to engage in the process. What was once “the audience” has been invited to participate in and lend its expertise to the editorial process by contributing content and critique online.
The web is superior for organically growing real communities, connecting people to one another and housing and culling data. Magazines better provide serendipity and have a tactile, experiential element.
8020 Publishing takes the best of both worlds by empowering online communities in the process of creating beautiful, printed magazines. The editorial staff, freed by this pioneering reformulation of traditional roles, then function as curators; gleaning the best and most unique content from the vast pool of materials submitted by their contributors. The editorial role shifts from its traditional heavy-handed function, allowing the editors to peer into the collective and capture the perspective of their readers rather than over-stylizing the content. The results of this bottom-up approach are relevant, refreshing publications integrating editor, reader, advertiser and community.
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